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About us

Some links in this article may be affiliate links that pay us a small commission on qualifying purchases. Read our review process for more information on how we vet brands and products to ensure their safety and efficacy.

At CBD Incubator, we’re building a CBD community in which we can share news on the latest research, innovations, and our own personal experiences with CBD. We want to help you make well-informed decisions about your personal health, connecting you with the best brands and products, to help you source safe and effective CBD.

In the rapidly expanding world of CBD, authenticity and efficacy are paramount. At CBD Incubator, we pride ourselves on genuine, hands-on experiences with hundreds of CBD brands over the years, enabling us to discern the extraordinary from the ordinary.

We believe in transparent and unbiased reviews and have meticulously tested all the products that we recommend (and don’t recommend) in real-life scenarios.

Our commitment to honesty and expertise ensures that, as we share information with you, you receive an unfiltered perspective on each product, substance and brand.


Hayley Smith owner and editor at CBD Incubator

Hayley Smith

Hayley Smith, the brains, heart, and green thumb behind CBD Incubator, brings a wealth of expertise to the cannabis landscape.

Madison Pugh

madison Pugh

Madison Pugh, our budding wordsmith at CBD Incubator, weaves together pharmaceutical precision and storytelling artistry to illuminate the intricacies of the cannabis industry.


Pippa Gorman

Pippa Gorman, a seasoned advocate in the substance misuse and charity sector, merges her empathetic mindset and passion for writing to enlighten audiences on the societal impact of substances and the wonders of natural and plant-based medicines

Bob Clark

Bob Clark

Bob Clark is one of your guides here at CBD Incubator. His work focuses on where the realms of health, science, technology and the captivating world of cannabis intertwine. His goal is to rationalize the complex cannabis landscape into fun and accessible narratives for everyone.

🌱 Brands

Find out about the hottest new brands on the market, accessing deals and discounts exclusive to CBD Incubator.

⚡️ Innovations

Keep up with the latest products available on the market and discover who’s leading the way in strain and product innovation.

🔬 Research

Learn more about the therapeutic potential of CBD as we review up-to-date scientific research.

🧠 Experience

Share and access honest reviews of products and real-life experiences of how CBD is transforming real people’s lives around the world.

Share your experience!

We have a bunch of free CBD goodies available in return for your stories. You can help other people by sharing your experiences with CBD and if we publish your story, we’ll send you free CBD. Get in touch via [email protected] to become an official tester.

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